Out of Home Media Executive
TOPGUN Co., Ltd.We are seeking a driven and strategic Media Buyer & Acquisition specialist to join our team and lead the development and execution of Out-of-Home (OOH) media campaigns for our clients. You will be responsible for negotiating contracts, securing placements, and managing budgets to ensure maximum reach and impact for our clients' advertising goals.
- Partner with sales representatives to research, acquire, and negotiate cost-effective OOH inventory that aligns with client objectives and target audiences.
- Develop and implement strategic OOH media plans based on client goals, budget constraints, and market research.
- Secure prime placements for billboards, bus shelters, transit ads, and other OOH formats.
- Manage and track OOH budgets, ensuring efficient spending and maximizing return on investment (ROI).
- Compile and analyze campaign performance data to measure success and identify areas for improvement.
- Maintain strong relationships with vendors and industry partners to stay up-to-date on the latest OOH trends and technologies.
- Collaborate effectively with internal teams (creative, account management, etc.) to ensure seamless campaign execution.
- Generate reports and presentations to communicate campaign performance to clients.
- Bachelor's degree in Marketing, Advertising, Communications, or a related field (preferred).
- Minimum 1-5 years of experience in media buying, with a strong focus on Out-of-Home media.
- Proven track record of successfully negotiating and executing OOH campaigns.
- Working knowledge of OOH media research tools and data analysis platforms (a plus).
- A passion for Out-of-Home media and its potential to reach target audiences.
- Hybrid Working
- Staff training and development
- 5-day work week
- Social security
- Health insurance
- Accident Insurance
- Performance/results-based bonus